Apprenticeship · Level 3 · 14 months

Multi-Channel Marketer Level 3 Apprenticeship

14-month Level 3 apprenticeship covering brand, paid media, content, and analytics across multiple channels. £18,000 levy-funded. The classic UK marketing apprenticeship standard.

At a glance
Length
14 months + EPA
Venue
CPD Brighton
Funded value
£18,000
Cost to you
£0
Overview

The Multi-Channel Marketer Level 3 is the official apprenticeship standard for UK digital marketing. It's the broader, more brand-and-strategy-leaning sibling of our AI & Digital Marketing apprenticeship. Where AI & Digital Marketing emphasises AI fluency, this one emphasises multi-platform campaign execution.

Apprentices learn brand strategy, content marketing, paid advertising across multiple channels (Meta, LinkedIn, TikTok, paid search), email, analytics, and basic creative. They leave with a portfolio of campaigns they've run end-to-end at their employer.

What you leave with

Curriculum

What you cover

Months 1–2

Brand & audience

Brand strategy, segmentation, positioning, customer research.

Months 3–5

Content & social

Editorial planning, copywriting, organic social across major platforms.

Months 6–8

Paid advertising

Meta Ads, LinkedIn Ads, paid search. Real campaigns with real budgets.

Months 9–10

Email & lifecycle

Email marketing, automation, segmentation, deliverability.

Months 11–13

Analytics & measurement

GA4, attribution, dashboards, reporting.

Month 14–15 + EPA

Strategy & EPA prep

End-to-end campaign ownership. EPA preparation.

Who it's for

Built for hiring or upskilling

New hires

Bring in fresh digital talent. We recruit and shortlist for you. 6–8 weeks from first call to start date.

Existing employees

Upskill someone already in your team into a substantial new role. Same funding rules apply.

Multi-apprentice plans

Several roles across a year. We help plan recruitment and levy drawdown.

Eligibility

Can you apply?

Apprentice must be 16+ and have right to work in the UK. Role must be substantial — at least 30 hours/week, with genuine new skills development.

Levy payer? Drawn from your levy account. Non-levy? You co-invest 5%, gov covers 95%. We handle the funding admin.

FAQ

Common questions

How is this different from the AI & Digital Marketing L3?
Same funding band, similar length, overlapping curriculum. AI & Digital Marketing leans heavier on AI fluency and modern tooling; Multi-Channel Marketer leans heavier on brand, strategy, and traditional channel mix. We help match employers to whichever fits the role better.
Can apprentices specialise?
Within the standard, apprentices pick a specialism in their final months — usually paid, content, or analytics. Their portfolio leans into that area.
What size businesses does this suit?
Anywhere with a real marketing function and at least one senior person to mentor. Two-person marketing teams up to 20+ all work — though larger teams give the apprentice more variety.
Do you handle the recruitment?
Yes. We source candidates from our applicant pool, screen them, and present you with a shortlist of 3–5. You interview and choose.

Hire on this apprenticeship

Request a 20-min callback. We walk through funding, role design, and timeline.

Or call us: 01273 232273